Tuesday, January 7, 2020

A New Girl Scout Cookie and Packaging for the 2020 Season!

New Girl Scout Cookie

A Fresh-Baked Way to Celebrate Girl Entrepreneurs

You may have heard some rumblings…we’re excited to confirm that a new Girl Scout Cookie™ is arriving in select areas for the 2020 season along with new packaging for the entire lineup! Meet Lemon-Ups™ (which will replace the Savannah Smiles® in markets where it was offered), a crispy lemon cookie baked with messages inspired by Girl Scout entrepreneurs. “I am a go-getter” and “I am an innovator” are among the eight phrases that bring the experience of Girl Scouting to life! Lemon-Ups joins the cookie lineup which also includes the Lemonades® cookie, made of savory slices of shortbread with lemon-flavored icing. Each variety is offered in select Girl Scout council markets, ensuring all consumers have access to a delicious lemon Girl Scout Cookie, for as long as supplies last.

And, although we know everyone loves to hear about a new Girl Scout Cookie, it’s so much more than just a delicious treat; the Girl Scout Cookie Program® enables girls to think like entrepreneurs as they learn essential skills such as money management, public speaking, and decision-making, which set them up for a lifetime of success—not to mention fun with friends! What’s more, each and every Girl Scout Cookie purchase powers amazing experiences and leadership opportunities for girls in your local community. Where does the Girl Scout Cookie money go? Cookie proceeds stay local, and Girl Scouts can use their earnings for impactful community projects, awesome trips, outdoor adventures, and much more. Girl Scouts use their cookie earnings to make our world a better place for everyone!

New Girl Scout Cookie packaging 2020
The refreshed packaging (with the same great cookie taste!) continues to emphasize what the cookie program is all about, and the new images feature current Girl Scouts taking part in a diverse range of experiences available to members—from adventurous camping and canoeing to exploring space science and designing robots to taking action for the betterment of their communities.

Satisfy your craving for the business skills baked into every bite of Girl Scout Cookies, and enter your zip code into the Girl Scout Cookie Finder. You can also use the free Girl Scout Cookie Finder app on iOS and Android devices. And don’t forget to join Girl Scouts to experience the Girl Scout Cookie Program and more!