The event,
introduced in 2003 by the Council for Economic Education, Junior Achievement,
and the Jump$tart Coalition invites Congressional staff and members of the
financial literacy community to view exhibits from Jump$tart Coalition’s
national partners, including Toyota Financial Services. Exhibitors have the
opportunity to demonstrate the programs they offer to promote and raise
awareness about the importance of financial literacy and the need for financial
education.
According to the Girl Scout Research Institute study Having It All: Girls and Financial Literacy (2013),
girls desire financial empowerment skills to help them achieve their dreams. In
fact, 90 percent say it is important for them to learn how to manage money;
however, just 12 percent feel confident in making financial decisions. Through Driving My Financial Future,
Toyota Financial Services and Girl Scouts are partnering to help girls achieve
those goals, and to one day serve as financial leaders in our world.