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Anna
Maria Chávez, Chief Executive Officer of Girl Scouts of the USA (GSUSA), was
honored today by Advertising Women of New York (AWNY) with its Changing the
Game Award, which recognizes women who are catalysts for
innovation.
Chávez
was recognized for transforming and revitalizing the iconic organization and
guiding it through its 100th anniversary in 2012, as well as spurring cutting
edge initiatives involving girls and science, technology, engineering and math.
“Making the Girl Scouts contemporary and cool is what Anna Maria Chávez is all
about,” wrote AWNY about Chávez in special section in ADWEEK magazine.
“It
is quite an honor to be recognized by AWNY,” said Chávez, who was among 16
women honored by the professional organization that has more than 1,600
members. “The cultural and demographic realities of our country are changing at
a rapid pace, and so are the interests and lifestyles of American girls.
As the premier leadership development organization for girls, we need to make
sure we are keeping pace with the girls we serve – without apology, but with
drive, pride and innovation.”
Chávez
was honored in the No Apologies category, which recognizes women who are
“creating whole new business models, industries, or marketplace opportunities.”
The other recipient in the category included Leah Busque, founder of
TaskRabbit; Rachel Chong, Chief Executive Officer of Catchfire; and Heather
Davis, Senior Managing Director and Head of Global Private Markets at TIAA-CREF.
The
awards were presented at a luncheon at the New York Hilton.