Thursday, December 6, 2012

CBS News Catches up With Anna Maria Chávez to Discuss the Healthy Media Report

On Monday, November 12, 2012, the Healthy Media Commission launched The Report and Recommendations of the Healthy Media Commission for Positive Images of Women and Girls at the Geena Davis Institute’s Third Symposium on Gender in Media in Los Angeles, California. This report outlines recommendations that support a more positive and gender-neutral media environment for women, and promotes the healthy development of a girl’s social, emotional and physical well-being.

CBS News caught up with Girl Scouts' CEO Anna Maria Chávez to discuss the initiative.

"The Commission intends this report not as a final solution to the Healthy Media issue, but rather to further the conversation about how individuals in media, academia, advocacy, and non-profit groups can better work together to further the cause of healthy media images," said Chávez. "As children's media use continues to increase, all youth would benefit from seeing healthy and positive messages about girls and women. We have a collective responsibility to empower young people through positive and healthy media that values women and their accomplishments."

Read the entire article here.

The Healthy Media Report is unique and innovative because it provides a detailed blueprint of recommendations and strategies for four different categories of stakeholders who impact the media culture. From the media creators themselves, to parents, educators, and youth – the belief is that each player has an equal role and responsibility in facilitating change.  For each category, recommendations are organized and tailored to empower individuals with the ability to learn and to be aware of the depiction of women and girls in the media, to choose media that uphold high standards, and to educate others on the importance of the issue. This report is the crucial first step in creating a more positive media environment for women and girls. It identifies emerging best practices, and establishes a climate for change. To access the report and learn more about how you can make a difference, visit