Monday, January 30, 2012

Girl Scout Cookies are in the News

In Massachusetts, a couple of Girl Scouts selling Girl Scout Cookies in the snow made the cover of The Harvard Press.

Also in Massachusetts, The Republican reports that Girl Scouts of the USA may have been founded a century ago, but the organization is taking on a decidedly 21st century approach to how it markets its most successful fund-raising effort.

The article sends readers to the “Cookie Locator” app for iPhone and Android smartphones, a tool being used this year to increase sales and allow the public to find the places where Girl Scout cookies are on sale.

The Girl Scouts of Colorado Blog reports that it’s no secret that it is Girl Scout Cookie time in Colorado. And Colorado’s many wonderful media outlets have been helping us get the word out. The Denver Post reports on cookies and more.

"A lot's changed from the time when Girl Scouts meant cookies, camp and crafts," Girl Scouts of Colorado interim CEO Stephanie Foote told the Denver Post. "Now the focus is on leadership and development to help girls discover who they are, their values, their passions and skills, their ability to connect with community and take action, to serve and to work as a team."