Thursday, August 10, 2017

Have S’more Fun with the Return of Girl Scout S’mores!



It’s National S’mores Day, and we’re excited to announce that our popular Girl Scout S’mores™ will return as part of the 2018 Girl Scout Cookie season lineup. With their debut last season, Girl Scout S’mores became the most popular flavor to launch in the 100 years of Girl Scouts selling cookies—whoa!

Starting next cookie season (we’re already counting down the days!), Girl Scout Cookie bosses across the United States will offer one of the two varieties of Girl Scout S’mores: one is a crispy graham cookie double dipped in a crème icing and enrobed in a chocolatey coating. The other is a crunchy graham sandwich cookie with creamy chocolate and marshmallowy filling, which is embossed with designs that honor Girl Scouts’ Outdoor badges.

Did you know the tradition of making and enjoying s’mores in the outdoors was popularized by Girl Scouts as early as the 1920s? What a sweet symbol of our commitment to all the outdoors has to offer girls! Speaking of which, our newest Outdoor badges and programming provide girls with even more opportunities to have outdoor adventures like going on eco-friendly camping trips, collecting environmental data, and navigating the wilderness.

In fact, according to a recent report, Girl Scouts are almost twice as likely as their non–Girl Scout peers to participate in outdoor activities (76 percent versus 43 percent). Which is one of many reasons why Girl Scouts have “s’more” fun and develop stronger leadership skills compared to non–Girl Scouts.

And thanks to the Girl Scout Cookie Program, your purchase helps fund these new adventures and life-changing opportunities for girls—from trips and community projects to summer camp and charitable donations. The more cookies you buy, the more you help today’s girls develop into tomorrow’s leaders!

For s’more info about Girl Scouts and how to join or volunteer, visit www.girlscouts.org/join.