

Texas Tech Pulse reports that in a move to boost the ranks of women in science and engineering, Dallas-based AT&T announced this morning that it has contributed $1M to an effort by the Girl Scouts of the USA, to boost interest in STEM (Science, Technology, Engineering, and Math) to undeserved high school girls. AT&T and the girl Scouts said they are launching IMAGINE: Your STEM Future, an initiative to introduce young women to careers in science, technology, engineering, and math. The contribution is among the largest ever made to the Girl Scouts of the USA for science education. The funds will go towards providing activities for high school girls to team up with At&T employees and other volunteers to participate in science related experiments and activities.
Photos Courtesy of Toiete Jackson









Miss Representation is a 2011 American documentary film which explores how mainstream media contribute to the under-representation of women in influential positions by circulating limited and often disparaging portrayals of women. It brings together interviews with powerful women such as Healthy MEdia Commission Co-chair Geena Davis, Condoleezza Rice, Nancy Pelosi, Katie Couric, Rachel Maddow, Margaret Cho, Rosario Dawson and many more.
Fox Business reports that the film has made its way from Sundance to an audience award at the Palo Alto Film Festival and aired on television this week. Citing the Girl Scout Research Institute’s recent study on girls and reality TV, the article pinpoints that "regular reality TV viewers accept and expect a higher level of drama, aggression, and bullying in their own lives..."
Also making the connection between Girl Scout Research and Miss Representation is The Daily Beast.




From 1917 until 1979 Girl Scouts of the USA published a magazine, originally called "The Rally" (1917–1920) and then "The American Girl", with the 'The' later being dropped (not to be confused with the currently published American Girl magazine). At one time this magazine had the largest circulation of any magazine aimed at teen-aged girls. Chris Wild at Retronaut has compiled a collection of The American Girl covers—Enjoy!






Ad Age reports that Reality TV was up for debate at the "Behind the Scenes: Girls and Reality TV" panel, hosted by Girl Scouts of the USA. Held at Edelman headquarters, the discussion centered on the effects of reality TV on youth development. The Girl Scout Research Institute had just released figures from their 2011 study Real to Me: Girls and Reality TV, finding that half of the girls they surveyed believe reality shows are "mainly real and unscripted."
The panel, moderated by Noorain Khan, formerly of Jezebel.com, consisted of Jill Zarin of Bravo's "The Real Housewives of New York", Danielle Carrig, senior VP-advocacy and public affairs at A&E Networks, Kimberlee Salmond, senior researcher for the Girl Scout Research Institute, Jess Weiner, media strategist and author and Caeley Looney, a sophomore in high school and Girl Scout of 11 years.
Real to Me: Girls and Reality TV has been covered by Inside Edition, Entertainment Weekly, Babble, Jezebel, Black Book, Reality Check, Minneapolis Star Tribune, Houston Chronicle, Television Blend, Augusta Free Press, Deadline New York, Broadcasting and Cable, Milwaukee Journal Sentinel and many more.
Chicago Parent reports that Girl Scouts of Greater Chicago and Northwest Indiana launched an interactive video campaign to empower girls ages 13 - 17 to share the realities of their lives. The "Reality Check" campaign launched with a live, television studio discussion between a panel of experts and girls about the results of a national research survey on teens and reality TV.
The Chicago Tribune caught up with Jessica Porter, a devotee of reality television. The 16-year-old enjoys the escapades of Snooki and the gang on "Jersey Shore," the manicured fisticuffs of "Basketball Wives" and the oceans of tears that regularly flow through "America's Next Top Model." To her, it's just entertainment. But to some of her fellow teens, she says, it's real life.
"I don't think a lot of my friends know it's not real," said Porter, a Girl Scout who lives in Bolingbrook. "When 'The Hills' came on, they were shocked it had a script. They were like, 'I can't believe that. I thought it was real.'"


The Girl’s Guide to Girl Scouting has found immediate, widespread acceptance in the Girl Scouting community. The initial press run of 850,000 copies has all but sold out. Stories highlighting The Girl’s Guide to Girl Scouting have appeared in Today.com, ABC World News with Diane Sawyer, NBC Nightly News with Brian Williams, USA Today, NPR, Time, Tecca, Jezebel and many more are expected including Washington Post.
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On October 10, 2011, The Girl Scouts of Greater New York held a Drucker For Future Leaders workshop for 30 Girl Scouts Cadettes, Seniors and Ambassadors. The girls learned the principles of Peter Drucker¹s Five Questions management framework. The Five Questions are:
What is my mission? Who is my customer? What does the customer value? What are my results? What is my plan?
The girls learned how to apply the five questions framework to develop take action plans for their Bronze, Silver and Gold Awards and community service projects. Peter Drucker, The Man Who Invented Management, worked with former GSUSA CEO Frances Hesselbein on teaching lifelong tools for bettering society.
